{"id":24102,"date":"2017-08-04T08:23:55","date_gmt":"2017-08-04T06:23:55","guid":{"rendered":"http:\/\/mixmotor.eu\/?p=24102"},"modified":"2017-08-04T08:32:41","modified_gmt":"2017-08-04T06:32:41","slug":"man-isiel-s-bayernom-mnichov-azie","status":"publish","type":"post","link":"https:\/\/mixmotor.eu\/de\/24102\/man-isiel-s-bayernom-mnichov-azie","title":{"rendered":"MAN i\u0161iel s Bayernom Mn\u00edchov do \u00c1zie"},"content":{"rendered":"

Spolo\u010dnos\u0165 MAN ako ofici\u00e1lny autobusov\u00fd partner sa moment\u00e1lne prezentuje s futbalov\u00fdm klubom Bayern Mn\u00edchov na turn\u00e9 Audi Summer Tour 2017 v \u00c1zii. Mnohon\u00e1sobn\u00fd nemeck\u00fd \u0161ampi\u00f3n sa od polovice j\u00fala do za\u010diatku augusta z\u00fa\u010dast\u0148uje Medzin\u00e1rodn\u00e9ho poh\u00e1ra majstrov v \u010c\u00edne a Singapure \u2013 spolu s in\u00fdmi \u0161pi\u010dkov\u00fdmi klubmi, ako s\u00fa AC Mil\u00e1no, Arsenal Lond\u00fdn alebo Borussia Dortmund. A rovnako ako futbalisti aj mn\u00edchovsk\u00fd v\u00fdrobca \u00fa\u017eitkov\u00fdch vozidiel vyu\u017e\u00edva obdobie pred jesennou sez\u00f3nou na podporu svojej popularitu na \u010ealekom v\u00fdchode. <\/p>\n

MAN vie ako na reklamu<\/h3>\n

\u201eCesta s Bayernom Mn\u00edchov je pre n\u00e1s \u00fa\u017easnou pr\u00edle\u017eitos\u0165ou predvies\u0165 zna\u010dku MAN v \u00c1zii, najm\u00e4 v \u010c\u00edne a zv\u00fd\u0161i\u0165 povedomie o nej s vyu\u017eit\u00edm pozit\u00edvneho prepojenia so zn\u00e1mym futbalov\u00fdm klubom,\u201c hovor\u00ed Hartmut Sander, viceprezident firemnej komunik\u00e1cie MAN Truck & Bus.<\/p>\n

Okrem konven\u010dn\u00fdch reklamn\u00fdch prvkov (LED obrazovky, vy\u017e\u00edvanie loga) sa MAN spolieha na prezent\u00e1ciu \u0161peci\u00e1lnych truckov vystaven\u00fdch pri \u0161tadi\u00f3noch v \u0160anghaji a \u0160en-\u010dene. Tam maj\u00fa fan\u00fa\u0161ikovia pr\u00edle\u017eitos\u0165 obdivova\u0165 dva trucky MAN TGX vo farb\u00e1ch Bayernu Mn\u00edchov a odfoti\u0165 sa s nimi.<\/p>\n

Aj pod\u013ea Thila Haltera, riadite\u013ea spolo\u010dnosti MAN China, je podujatie v\u00fdbornou marketingovou pr\u00edle\u017eitos\u0165ou: \u201eBudeme sa sna\u017ei\u0165 vyu\u017ei\u0165 stimul, ktor\u00fd turnaj prinesie, na zv\u00fd\u0161enie predaja v \u010c\u00edne. \u010c\u00ednsky trh je pre MAN ve\u013emi d\u00f4le\u017eit\u00fd a vid\u00edme tu obrovsk\u00fd potenci\u00e1l. Partnerstvo s FC Bayern Mn\u00edchov n\u00e1m pom\u00f4\u017ee z\u00edska\u0165 nov\u00e9 kontakty prostredn\u00edctvom em\u00f3ciami nabit\u00e9ho futbalov\u00e9ho diania, a t\u00fdm zv\u00fd\u0161i\u0165 popularitu zna\u010dky MAN v \u010c\u00edne.\u201c<\/p>\n

\"\"<\/a><\/p>\n

Sponzorovanie \u0161portu spolo\u010dnos\u0165ou MAN<\/b><\/h4>\n

V\u00f4\u013ea pod\u00e1va\u0165 v\u00fdkony, t\u00edmov\u00fd duch a efektivita: MAN \u017eije charakteristikami, ktor\u00e9 s\u00fa typick\u00e9 pre \u0161pi\u010dkov\u00fdch \u0161portovcov. Preto u\u017e mnoho rokov podporuje \u0161port a garantuje, \u017ee klubov\u00e9 autokary sp\u013a\u0148aj\u00fa \u0161peci\u00e1lne po\u017eiadavky profesion\u00e1lnych hr\u00e1\u010dov a ich sprievodn\u00e9ho t\u00edmu.<\/p>\n

MAN sponzoruje \u0161es\u0165 klubov v nemeckej Bundeslige: FC Bayern Mn\u00edchov, Borussia Dortmund, VfL Wolfsburg, Borussia M\u00f6nchengladbach, Hamburg SV a FC Augsburg, ktor\u00e9 vyu\u017e\u00edvaj\u00fa svoje t\u00edmov\u00e9 autokary zna\u010dky MAN. Okrem toho je MAN partnerom TSV 1860 Mn\u00edchov aj tradi\u010dn\u00e9ho franc\u00fazskeho klubu Par\u00ed\u017e Saint-Germain a tie\u017e viacn\u00e1sobn\u00e9ho \u0161vaj\u010diarskeho \u0161ampi\u00f3na FC Bazilej 1893. Od roku 2011 spolo\u010dnos\u0165 MAN podporuje i basketbalov\u00fd klub FC Bayern \u2013 t\u00edmov\u00fd z\u00e1jazdov\u00fd autobus poskytuje dlh\u00e1\u0148om skuto\u010dne dostatok priestoru pre nohy.<\/p>\n","protected":false},"excerpt":{"rendered":"

Spolo\u010dnos\u0165 MAN ako ofici\u00e1lny autobusov\u00fd partner sa moment\u00e1lne prezentuje s futbalov\u00fdm klubom Bayern Mn\u00edchov na turn\u00e9 Audi Summer Tour 2017 v \u00c1zii. Mnohon\u00e1sobn\u00fd nemeck\u00fd \u0161ampi\u00f3n sa od polovice j\u00fala do za\u010diatku augusta z\u00fa\u010dast\u0148uje Medzin\u00e1rodn\u00e9ho poh\u00e1ra majstrov v \u010c\u00edne a Singapure \u2013 spolu s in\u00fdmi \u0161pi\u010dkov\u00fdmi klubmi, ako s\u00fa AC Mil\u00e1no, Arsenal Lond\u00fdn alebo Borussia Dortmund. […]<\/p>\n","protected":false},"author":1,"featured_media":24104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1606],"tags":[2000,2001],"class_list":["post-24102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-man-uzitkove-vozidla-a-autobusy","tag-fc-bayern","tag-futbal"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"de","enabled_languages":["sk","en","de"],"languages":{"sk":{"title":true,"content":true,"excerpt":false},"en":{"title":false,"content":false,"excerpt":false},"de":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/posts\/24102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/comments?post=24102"}],"version-history":[{"count":4,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/posts\/24102\/revisions"}],"predecessor-version":[{"id":24105,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/posts\/24102\/revisions\/24105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/media\/24104"}],"wp:attachment":[{"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/media?parent=24102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/categories?post=24102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mixmotor.eu\/de\/wp-json\/wp\/v2\/tags?post=24102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}