V roku 2003 znamenalo uvedenie vozidla Phantom na trh za\u010diatok renesancie Rolls-Royce Motor Cars. Vtedy sme si stanovili nov\u00e9 krit\u00e9rium pre to, ak\u00e9 by malo by\u0165 super luxusn\u00e9 vozidlo: unik\u00e1tne, ru\u010dne roben\u00e9, n\u00e1dhern\u00e9 a jedine\u010dn\u00e9. Vozidl\u00e1 Phantom boli \u010dasto imitovan\u00e9, ale \u017eiadna z imit\u00e1ci\u00ed nedosiahla jeho \u00farove\u0148. Na\u0161i klienti aj m\u00e9di\u00e1 ospevuj\u00fa vozidl\u00e1 Phantom ako \u201eNajlep\u0161ie vozidl\u00e1 na svete\u201c.<\/p>\n
O dvan\u00e1s\u0165 rokov nesk\u00f4r, po tom, \u010do sme na trh \u00faspe\u0161ne uviedli nov\u00e9 modely ako Ghost a Wraith, stoj\u00ed automobilka Rolls-Royce hrdo na \u0161pi\u010dke v\u00fdroby luxusn\u00fdch v\u00fdrobkov v Brit\u00e1nii a potvrdzuje, \u017ee sa star\u00e1 o zachovanie tejto vz\u00e1cnej zna\u010dky.<\/p>\n
Teraz sme dosiahli \u010fal\u0161\u00ed zlomov\u00fd okamih na ceste Rolls-Royce, po ktorej u\u017e automobilka kr\u00e1\u010da 111 rokov.
\nDnes potvrdzujeme, \u017ee pracujeme na v\u00fdvoji celkom nov\u00e9ho mimoriadn\u00e9ho a mimoriadne elegantn\u00e9ho vozidla Rolls-Royce na \u0161peci\u00e1lny \u00fa\u010del:
\n\u2022Automobilu, ktor\u00fd pon\u00fakne luxus pr\u00edzna\u010dn\u00fd pre Rolls-Royce vo vozidle, ktor\u00e9 zvl\u00e1dne ak\u00fdko\u013evek ter\u00e9n.
\n\u2022Automobilu, ktor\u00fd spln\u00ed o\u010dak\u00e1vania na\u0161ich nesmierne mobiln\u00fdch z\u00e1kazn\u00edkov, ktor\u00ed maj\u00fa modern\u00fd sp\u00f4sob \u017eivota.
\n\u2022Vozidla Rolls-Royce, ktor\u00e9 bude prejavom priekopn\u00edckeho, dobrodru\u017en\u00e9ho ducha Charlesa Rollsa a z\u00e1palu Henryho Roycea pre strojn\u00e9 in\u017einierstvo a inov\u00e1cie.
\n\u2022Vozidla, ktor\u00e9 bude primerane odr\u00e1\u017ea\u0165 pr\u00eds\u013eub nekone\u010dn\u00e9ho luxusu pod zna\u010dkou Rolls-Royce.
\n\u2022Vozidla s vysok\u00fdm podvozkom a celkom novou hlin\u00edkovou architekt\u00farou.
\n\u2022Unik\u00e1tne nov\u00e9 vozidlo hodn\u00e9 prinies\u0165 do bud\u00facnosti Spirit of Ecstasy (Ducha ext\u00e1zy).<\/p>\n
Tento nov\u00fd Rolls-Royce prejde bez n\u00e1mahy… V\u0161ade.<\/p>\n
Mnoho na\u0161ich n\u00e1ro\u010dn\u00fdch klientov n\u00e1s \u017eiadalo, aby sme vyvinuli tak\u00e9to nov\u00e9 vozidlo. A my sme ich vypo\u010duli. V spolo\u010dnosti Rolls-Royce Motor Cars sa celkom s\u00fastre\u010fujeme na \u017eelania na\u0161ich z\u00e1kazn\u00edkov a navy\u0161e n\u00e1s poh\u00e1\u0148a hlad po inov\u00e1ci\u00e1ch. A tak sme postavili na\u0161ich in\u017einierov a dizajn\u00e9rov pod veden\u00edm Gilesa Taylora pred \u00falohu, aby vytvorili vozidlo, ktor\u00e9 bude in\u00e9 a v\u00fdnimo\u010dn\u00e9.<\/p>\n
Toto vozidlo bude stelesnen\u00edm v\u0161etk\u00fdch hodn\u00f4t a schopnost\u00ed, ktor\u00e9 poh\u00e1\u0148ali na\u0161ich dvoch zakladate\u013eov, ke\u010f za\u010diatkom minul\u00e9ho storo\u010dia vytv\u00e1rali dobr\u00e9 meno zna\u010dky Rolls-Royce pri n\u00e1ro\u010dn\u00fdch dobrodru\u017estv\u00e1ch ako sk\u00fa\u0161ky spo\u013eahlivosti v \u0160k\u00f3tsku, preteky z Lond\u00fdna do Edinburgu \u010di sk\u00fa\u0161ky na cest\u00e1ch ved\u00facich vysokohorsk\u00fdm alpsk\u00fdm ter\u00e9nom.<\/p>\n
Rolls-Royces sprev\u00e1dzal pionierov a dobrodruhov ako Lawrenca z Ar\u00e1bie na ceste po \u0161\u00edrych a nepreb\u00e1dan\u00fdch p\u00fa\u0161\u0165ach a po vysok\u00fdch hor\u00e1ch. V in\u00fdch k\u00fatoch sveta vr\u00e1tane Austr\u00e1lie, Indie a Ameriky pomohli vozidl\u00e1 zna\u010dky Rolls-Royce ich vlastn\u00edkom spo\u013eahlivo a komfortne prekona\u0165 zlo\u017eit\u00fd ter\u00e9n.<\/p>\n
Hist\u00f3ria je na\u0161\u00edm precedensom a na\u0161a bud\u00facnos\u0165 n\u00e1s vyz\u00fdva kona\u0165.<\/p>\n
T\u00e1to nov\u00e1 cesta za\u010d\u00edna pr\u00e1ve teraz. Za\u010dneme sa venova\u0165 v\u00fdvoju a zdokona\u013eovaniu tejto novej koncepcie luxusu. Do procesu v\u00fdvoja vtiahneme aj na\u0161ich z\u00e1kazn\u00edkov, entuziastov a m\u00e9di\u00e1 a budeme v\u00e1s informova\u0165 o tom, ako sa n\u00e1m dar\u00ed.<\/p>\n
Dovtedy si m\u00f4\u017eete by\u0165 ist\u00ed, \u017ee vytvor\u00edme vozidlo, ktor\u00e9 bude vo v\u0161etk\u00fdch oh\u013eadoch zodpoveda\u0165 trad\u00edcii na\u0161ej zna\u010dky.<\/p>\n
Sir Henry Royce sa presl\u00e1vil svoj\u00edm v\u00fdrokom: \u201eKe\u010f to neexistuje, vytvorte to.\u201c<\/p>\n
A my rob\u00edme pr\u00e1ve to.<\/p>\n
Peter Schwarzenbauer, Chairman Torsten Mueller-Oetvoes, Chief Executive<\/p><\/blockquote>\n
Z listu m\u00f4\u017eeme v\u0161etci iba usudzova\u0165 o \u010do sa asi bude jedna\u0165, no \u00fasudky v\u00e4\u010d\u0161iny sa zhodn\u00fa na jedinej triede, ktor\u00fa chce Rolls-Royce doslova obohati\u0165 a to \u0161portov\u00e9 \u00fa\u017eitkov\u00e9 vozidl\u00e1, teda SUV.<\/p>\n
Autor: Vladislav Baniari; Zdroj+foto: BMW Group<\/p>\n
Rolls-Royce pozn\u00e1 ka\u017ed\u00fd, sme presved\u010den\u00fd, \u017ee ho netreba bli\u017e\u0161ie predstavova\u0165. S\u00fa to tak\u00e9 luxusn\u00e9, ktor\u00e9 ani nemuseli by\u0165 doteraz obmie\u0148an\u00e9 a pri tom si ani nik neuvedomil, \u017ee tak\u00fd Phantom je tu u\u017e od roku 2003. Teraz v\u0161ak predseda spolu s riadite\u013eom spolo\u010dnosti Rolls-Royce poslali otvoren\u00fd list, v ktorom stoj\u00ed:<\/p>\n","protected":false},"author":1,"featured_media":11219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[397],"tags":[605],"class_list":["post-11214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rolls-royce","tag-rolls-royce-2"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["sk","en","de"],"languages":{"sk":{"title":true,"content":true,"excerpt":false},"en":{"title":false,"content":false,"excerpt":false},"de":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/posts\/11214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/comments?post=11214"}],"version-history":[{"count":2,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/posts\/11214\/revisions"}],"predecessor-version":[{"id":11220,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/posts\/11214\/revisions\/11220"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/media\/11219"}],"wp:attachment":[{"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/media?parent=11214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/categories?post=11214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mixmotor.eu\/en\/wp-json\/wp\/v2\/tags?post=11214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"P90173893_highRes\"](\"http:\/\/mixmotor.eu\/wp-content\/uploads\/2015\/02\/P90173893_highRes.jpg\")
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